With the rise of digital, traditional media has seen some interesting challenges. That being said, rather then sunsetting one form of media for another, why not track your customers across all of the media they traverse? Let’s learn about their full journeys and varied touch points together. This is how we’ll develop services and communications that go above and beyond customer expectations. This is how brands get built.
But while the phrase is turned too often, it’s still true. And no more important than right now, a time when we’re consuming more, going out less, and a Silicon Valley giant won the bidding war over one of the most downloaded content apps, TikTok.
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